What Are Cookies?
Cookies are small text files that are stored on your device (computer, tablet, or mobile phone) when you visit a website. They are widely used to make websites work more efficiently, provide a better user experience, and give website owners information about how visitors use their site.
This Cookie Policy explains what cookies are, how we use them on appliance-repair-birkenhead.com (a lead generation platform connecting consumers with independent appliance repair professionals), and your choices regarding cookies.
How We Use Cookies
We use cookies for several purposes, including:
- Essential cookies: These are necessary for the website to function properly and cannot be switched off in our systems.
- Performance cookies: These help us understand how visitors interact with our website by collecting anonymous information.
- Functional cookies: These enable enhanced functionality and personalisation, such as remembering your preferences.
- Marketing cookies: These may be set through our site by advertising partners to build a profile of your interests.
Types of Cookies We Use
Strictly Necessary Cookies
These cookies are essential for you to browse the website and use its features. Without these cookies, services you have asked for cannot be provided.
| Cookie Name | Purpose | Duration |
|---|---|---|
| cookie_consent | Stores your cookie preferences | 1 year |
| session_id | Maintains your session while browsing | Session |
Performance & Analytics Cookies
These cookies collect information about how you use our website, such as which pages you visit most often. This data helps us improve how our website works.
| Cookie Name | Purpose | Duration |
|---|---|---|
| _ga | Google Analytics - Distinguishes unique users | 2 years |
| _ga_* | Google Analytics - Maintains session state | 2 years |
| _gid | Google Analytics - Distinguishes users | 24 hours |
| _gat | Google Analytics - Throttles request rate | 1 minute |
Functional Cookies
These cookies allow our website to remember choices you make (such as your preferred language or region) and provide enhanced, more personal features.
| Cookie Name | Purpose | Duration |
|---|---|---|
| preferred_location | Remembers your selected service area | 30 days |
| form_data | Temporarily stores contact form data | Session |
Marketing Cookies
These cookies are used to track visitors across websites. The intention is to display ads that are relevant and engaging for the individual user.
| Cookie Name | Purpose | Duration |
|---|---|---|
| _gcl_au | Google Ads - Conversion tracking | 90 days |
| _fbp | Facebook - Advertising tracking | 90 days |
Third-Party Cookies
In addition to our own cookies, we may also use various third-party cookies to report usage statistics of our website and deliver advertisements on and through the website. These third parties include:
- Google Analytics: For website analytics and performance monitoring. Google Privacy Policy
- Google Ads: For advertising and remarketing purposes. Google Ads Policy
- Google reCAPTCHA: For spam protection on forms. Google Privacy Policy
Managing Your Cookie Preferences
You have the right to decide whether to accept or reject cookies. You can exercise your cookie preferences in the following ways:
Browser Settings
Most web browsers allow you to control cookies through their settings. You can usually find these settings in the "Options" or "Preferences" menu of your browser. The following links may be helpful:
- Cookie settings in Chrome
- Cookie settings in Firefox
- Cookie settings in Safari
- Cookie settings in Edge
Opt-Out of Analytics
You can opt out of Google Analytics by installing the Google Analytics Opt-out Browser Add-on.
Advertising Preferences
You can manage your advertising preferences through:
- Google Ads Settings
- Your Online Choices (European advertising industry opt-out)
Impact of Disabling Cookies
If you choose to disable cookies, please be aware that some features of our website may not function properly. For example:
- You may need to re-enter information on forms
- Your preferences may not be remembered between visits
- Some interactive features may not work correctly
Your Rights Under UK GDPR
Under the UK General Data Protection Regulation (UK GDPR) and the Privacy and Electronic Communications Regulations (PECR), you have certain rights regarding your personal data, including:
- The right to access your personal data
- The right to rectification of inaccurate data
- The right to erasure ("right to be forgotten")
- The right to restrict processing
- The right to data portability
- The right to object to processing
To exercise any of these rights, please contact us using the details below.
Contact Us
If you have any questions about this Cookie Policy or our use of cookies, please contact us:
- Company: Cygnus Clients Connections SL
- Email: [email protected]
- Registered Address: C. Prat de la Creu 59-65, ESC. D 3 PIS, AD500 Andorra la Vella, Andorra
Changes to This Policy
We may update this Cookie Policy from time to time to reflect changes in our practices or for other operational, legal, or regulatory reasons. We encourage you to review this page periodically for the latest information on our cookie practices.
Last updated: December 2025